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The Try Guys Try 13 Future Technologies At Google

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Four YouTubers spent a day at Google’s biggest developer conference turning experimental AI into comedy gold.

The Try Guys — Ned Fulmer, Eugene Lee Yang, Keith Habersberger, and Zach Kornfeld — took their brand of enthusiastic chaos to Google I/O 2019, the company’s annual developer summit, for a sponsored video released in May 2019. Instead of touring the usual keynote demos, the quartet went hands-on with 13 experimental technologies scattered across the conference grounds, most of them nowhere near a public release. The result was less a tech review than a comedy sketch built around genuinely strange machine-learning applications.

• The Try Guys tested Google Lens for real-time object identification, generated music by wiring fruit into a machine-learning interface, and used AI built for marine conservation to help detect and track whales acoustically.
• They also interacted with life-sized augmented reality animals mapped directly into the physical conference space.
• The video went on to draw more than 3 million views, over 450,000 watch hours, and upwards of 4,000 comments from viewers reacting to Google’s experimental tools.

Google Lens and the Fruit Synthesizer

Google Lens got the earliest spotlight, with the group pointing the camera-based AI at whatever was in front of them to see what it could recognize in real time. The bigger laugh came from a booth that turned produce into an instrument — connecting pieces of fruit to a machine-learning interface that translated touch into generated music. It’s the kind of demo that sits in the same experimental lane as the projects covered in Machine Learning: Living in the Age of AI, where researchers keep finding odd, unexpected inputs for neural networks to interpret.

AI for Whale Conservation

One of the more substantive stops involved an AI system originally designed for marine conservation, which the Try Guys used to help detect and track whales through acoustic monitoring. Rather than visual recognition, the model listens for whale calls and patterns in underwater sound to flag their location — a practical, non-gimmicky use of the same machine-learning backbone Google was showing off elsewhere in more playful forms.

Fruit turned into a synthesizer, an algorithm trained to eavesdrop on whales, and life-sized AR animals walking through a conference hall — all in one afternoon at I/O.

Augmented Reality Animals in the Wild

The most visually striking segment had the group interacting with life-sized augmented reality animals mapped directly into the physical space around them — not shrunk down on a phone screen, but scaled to actual size and anchored to the real world through the camera. It’s the same category of spatial-mapping AR that shows up in broader discussions of where future technology is headed, blending computer vision with real-world scale in a way that’s more immersive than a typical filter.

Google Strategy Behind Video Sponsorship

The partnership was built as an educational and comedic promotional push, designed to put a spotlight on Google’s niche and experimental initiatives beyond the core search engine — the kind of moonshot-adjacent work that doesn’t usually get a mainstream audience. Pairing that with four established YouTubers known for genuine, unscripted reactions gave Google a way to make unreleased machine-learning demos feel accessible instead of academic, in much the same spirit as the debates over AI’s practical footprint raised in AI is coming for your jobs…so what?

Three million views and 4,000 comments is a strong return for a conference-demo video, and it’s the number that matters most here — it means a chunk of that audience walked away curious about acoustic whale-tracking and AR animal mapping who otherwise would never have sat through an I/O keynote.